“Becoming an adult is realizing that your mom was the holiday magic.” -the internet
We centered Coca-Cola’s Holiday 2025 campaign on the unsung heroes who put pressure on themselves to provide the perfect holiday for everyone around. Have a Coke, have a break, and revel in the memories you’re making. We went heavy on iconic imagery and brand assets so y’all might choose Coke a little more often this holiday season.
Cue the warm and fuzzies.